Ting med Tang is a Norwegian company focused on promoting knowledge and use of sea weed. They arrange courses, cooking classes and excursions by the coast of Engelsviken.
Client was looking for a organic nature based look that would give the feel of nature, sea, the Norwegian coast and seaweed.
Organic earthy colors was used for the logo. The lettering consists of a piece of seaweed that is flowing in the water and spells out the letters TMT.
Cooking using seaweed
For this project I wanted to create a basic Layout with a eyecatching illustration that represented Jazz visually, with sombre relaxing colors and a dynamic figurative abstract feel to it.
First sketch with pencil.
Vector artwork in Illustrator.
For the characters I only used solid black and Purple to highlight the main features.
Background is made up of several transparent irregular shapes to give a dynamic feel that moves in the opposite direction of the musicians. This helped gain the Jazzy feel I was lookng for.
Finally I added the illustration from illiustrator to a basic layout in indesign to get correct allignment for the text and imagery. From Indesign the poster is prepared for print with the correct values of bleed and colors.
Audun Sandaker 